Montreal’s Just for Laughs comedy festival makes its grand return on Wednesday | CityNews Montreal

The Just for Laughs comedy festival in Montreal has announced a significant rebranding shift for 2024, aiming to expand its international presence and embrace new digital platforms. The festival plans to showcase more diverse voices in comedy, reflecting global perspectives. New initiatives include increasing financial backing for artists and enhancing digital content to reach wider audiences. The changes seek to rejuvenate the festival’s image and adapt to the evolving entertainment landscape by embracing inclusivity and innovation.