Behind the zero-proof cocktail scene of Montreal's Fin Soda

The article highlights Fin Soda, a Montreal-based brand specializing in zero-proof, non-alcoholic cocktails. It discusses the growing trend towards alcohol-free beverages and how Fin Soda caters to this demand with unique flavors and a focus on quality ingredients. The brand aims to offer an inclusive drinking experience, appealing to both those who abstain from alcohol and those looking to reduce their intake. By emphasizing craft and creativity in their products, Fin Soda positions itself as a leader in the non-alcoholic beverage market.