New French signage rules now mandatory for businesses in Quebec with fines up to $90,000

Quebec businesses are now required to comply with new French signage regulations, which mandate the use of French in business advertising and communication. These regulations aim to strengthen the French language in public spaces. Non-compliance can result in fines up to $90,000. The Office québécois de la langue française (OQLF) will supervise and ensure adherence to these rules. Criticisms surround the potential financial burden on small businesses and concerns about the rule's enforcement.